By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Game Chronicle
  • Home
  • About us
  • Contact
  • Terms and Conditions
  • Privacy Policy
Reading: Sloclap’s data says the core Rematch audience mostly aren’t football fans and lots of the devs aren’t either, which explains a lot about this summer hit
Game ChronicleGame Chronicle
Font ResizerAa
  • Home
  • About us
  • Contact
  • Terms and Conditions
  • Privacy Policy
Search
  • Home
  • About us
  • Contact
  • Terms and Conditions
  • Privacy Policy
Have an existing account? Sign In
Без рубрики

Sloclap’s data says the core Rematch audience mostly aren’t football fans and lots of the devs aren’t either, which explains a lot about this summer hit

Автор
Last updated: 09.07.2025 12:57
Автор
4 Min Read
Share
SHARE

If you’re a fan of football games, you’ll know they’re likely a familiar affair at this point. A continuous river of annual releases, slight upgrades, and the prioritisation of simulating a real game of footy over anything too drastic. This might even be a bit of a stretch, with the majority of football fans starting and ending with EA Sports FC.

Enter Rematch, which has proven exceptionally popular since its release last month. The game managed to find a gap between the big-budget defenders and snuck in a shot on goal. CEO of developer Sloclap, Pierre Tarno, told Eurogamer that this current sports game ecosystem offered the perfect opportunity to tap into a vast community.

Watch on YouTube

Although it turns out, not necessarily football fans! Eurogamer is home to some big fans of Sloclap’s moreish sports game, but even we can’t deny that the Rematch players are sometimes infuriating, which now is a lot easier to understand. Tarno claims: “There was a space, clearly. I do think however that our fans go further than those of sports games. In fact, we see via data, currently the core audience of Rematch lean towards those who play online competitive games rather than those who are fans of football.”

This is true of the developers themselves, too. It may surprise you that even the developers at Slapclap aren’t a collective of football fanatics. Tarno would go on to explain: “Loads of people in the team don’t really care about football at all. But quite early on in the project, team mates who weren’t super convinced by it – [after] when we ran internal tournaments – told me ‘I get it now. I don’t give a s**t about football, but this really struck something in me.’ The dynamics, the team play, I think those are what make it interesting for players even if they don’t like or play football games.”

Tarno’s reasoning for why the Rematch community has broken out this way is a simple one: “First of all I think it’s something that’s going to evolve. I think the main reason is the main portion of our untapped audience are players who are not as savvy about games, are perhaps not hardcore gamers, and are as such less aware of new releases. They may not inform themselves as much as core gamers who follow the news, monitor new releases, and will jump on games as they come out.”

It’s this ocean of sports fans that Slowclap aims to dive into through Rematch. Doing so, however, will take time: “They play FIFA, but they don’t read Eurogamer. Maybe they play FIFA and Call of Duty! But they’re just waiting for their annual release. To reach them it’s about word of mouth, continuing to communicate, and keep rolling out updates.”

As with all competitive games, the play styles in fashion change over time, new players become more familiar with the mechanics and a more established audience is cemented for the longhaul. Maybe, if we get our wish, goalies will stop trying to flick the ball over their head from inside their own area. We can hope.

Share This Article
Facebook Email Copy Link Print
Previous Article Epic Games settles antitrust lawsuit with Samsung
Next Article Former Uncharted and The Last of Us game designer starting new studio
Leave a Comment Leave a Comment

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Contact Us

You Might Also Like

Без рубрики

Square Enix, Capcom, Taito, and Sega commit to “archiving past development materials”

Square Enix, Capcom, Taito, and Sega have unveiled plans to…

4 Min Read
Без рубрики

Metal Gear Solid concert gets UK premiere at Royal Albert Hall this year

The long-running Metal Gear in Concert series will finally…

2 Min Read
Без рубрики

What we’ve been playing – passenger games, tunnels, and thrilling near-misses

28th June Hello and welcome back to our regular feature…

6 Min Read
Без рубрики

Devolver Digital cuts 40% of staff at subsidiary studio Nerial

Publisher Devolver Digital has reduced its workforce at subsidiary studio,…

2 Min Read
Game ChronicleGame Chronicle
© 2025 Retro Board Games. All Rights Reserved.
  • Home
  • About us
  • Contact
  • Terms and Conditions
  • Privacy Policy
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?